Digital Marketing
Google Ads & Bing PPC Management
We will work with your team to plan, execute, monitor, and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads, Bing Ads, Meta, and other digital media networks. The goal is to drive targeted traffic to your website, increase conversions, and maximize return on investment (ROI) by efficiently managing ad spend. We will also provide detailed reporting each month based on pre-defined KPI benchmarks.
SEO / GEO Management & Optimization
We conduct comprehensive SEO audits to help your company, agency, or marketing team uncover opportunities for growth. Our audits provide a detailed road map and key strategic insights into current organic search engine performance. We also provide benchmark data and recommendations on ongoing tactics based on your goals. Struggling with performance on Google, Bing, or AI searches? An audit is a good first step to turn around the ship.
Marketing Automation
We will work with your team to automate marketing tasks like email outreach programs and build workflows to enhance efficiency and effectiveness. By utilizing email marketing tools and CRM software like Klaviyo, your business can deliver personalized content, track customer interactions, and nurture leads at scale without a lot of manual intervention. The goal is to streamline processes like email campaigns and customer segmentation, helping your business engage with customers at the right time, with the right message to drive growth.
Additional Capabilities
- Google Tag Manager
- Merchant Center & Marketplace Management
- Google & Bing Shopping Ads
- Analytics Tagging & Funnel Optimization
General Consulting
Client Discovery
We will conduct research to help you gain a deep understanding of your target audience by gathering insights into your customers’ needs, behaviors, and preferences. It helps businesses build detailed customer profiles, identify pain points, and discover opportunities to tailor their offerings for maximum impact. Our team will prepare an executive summary and next steps to grow your business through digital marketing. Sometimes we’re a good fit for all of your digital marketing needs and sometimes not. A Discovery can help point you in the right direction.
